For HR Teams & Organizations

The men in yourworkforce needa different door.

Standard EAP programs see 3–8% utilization among male employees. Groundwork averages 31%. The difference is design — built specifically for how men seek help (or don't).

Request a demo

Free 30-minute consultation · No commitment required

Trusted by teams atFortune 500sConstruction FirmsHealthcare SystemsMilitary & Veterans OrgsTech Companies
01 — The Problem

The data is clear. The gap is real.

3–8%

Average EAP utilization among men

Industry benchmark

31%

Groundwork utilization among male employees

Our platform average

$1,685

Annual cost per employee in mental health-related lost productivity

American Institute of Stress, 2024

Higher suicide rate among men vs. women

CDC, 2024

92%

Participants report reduced workplace stress after 6 sessions

Groundwork internal data, 2025

68%

Of men say they would never seek mental health support unprompted

APA Survey, 2024

02 — Programs

Programs built for real organizations.

Transparent pricing. No hidden fees. Cancel or scale anytime.

Foundation
$18/moper employee

The entry point. Access to Groundwork for all male employees, with self-guided tools, crisis routing, and monthly group sessions.

  • Unlimited platform access
  • Monthly group sessions (facilitated)
  • 24/7 crisis routing
  • Monthly utilization reporting
  • HR dashboard
StandardMost popular
$34/moper employee

Individual sessions plus group programming. The most common choice for organizations serious about outcomes.

  • Everything in Foundation
  • 4 individual sessions/month per employee
  • Dedicated therapist matching
  • Manager wellness training (quarterly)
  • Custom intake branding
  • Quarterly outcome reports
Enterprise
Customcontact us

Full program design for large organizations, industries with specific risk profiles, or companies with existing EAP infrastructure to integrate.

  • Everything in Standard
  • Unlimited sessions
  • On-site facilitation available
  • Custom curriculum development
  • Executive coaching track
  • Full EAP integration
  • Dedicated account manager
03 — Case Study

Harmon Construction Group2,400 employees · Year 1 results

Harmon had a workforce that was 89% male, a high-stress environment, and an EAP that nobody used. Their HR director put it plainly: "We had a mental health benefit. We didn't have a mental health culture."

After deploying Groundwork across all sites, utilization increased 5x in the first 90 days. The key wasn't incentives — it was framing. Groundwork was introduced as a performance tool, not a wellness benefit. Language mattered.

"We stopped calling it a wellness program. We started calling it performance support. That one change doubled sign-ups in a week."

Sandra Okafor

VP of People, Harmon Construction Group

Construction workers at a job site in safety gear, team briefing outdoors

31%

EAP utilization (vs. 6% industry avg)

↓ 22%

Reduction in stress-related absenteeism

94%

Employee satisfaction with Groundwork

$4.2M

Estimated productivity savings, year 1

Why Groundwork outperforms standard EAPs

FeatureStandard EAPGroundwork
Male-specific design
Average utilization3–8%31%
Session availability2–6 week waitWithin 48 hrs
Stigma-free framing
Outcome trackingLimitedSession-by-session
Manager trainingOptional add-onIncluded in Standard+
04 — Get in Touch

Let's talk aboutyour workforce.

A 30-minute call. We'll show you the platform, walk through the data, and tell you honestly whether Groundwork is the right fit for your organization.

Response timeWithin 1 business day
Minimum team size25 employees
Contract termsAnnual or month-to-month
Implementation2–3 weeks typical

No sales pressure · Response within 1 business day